Gallery Marketing Software
Build stronger relationships with every campaign
Successfully promote your artists, exhibitions and events while building stronger relationships with collectors through targeted campaigns and gallery-specific marketing tools.
We power over 95 million art world emails a year
Our email gallery marketing tools make it easy to create beautiful campaigns. Our powerful email builder helps your exhibitions, art fairs and artworks shine whilst our campaign tools and analytics capabilities enable you to grow your collector audience and confidently drive revenue growth.
Create stunning newsletters
Send emails that make a lasting impression with our easy-to-use drag-and-drop email builder. You can make any email or newsletter look and feel exactly how you want it to. Apply your gallery colours, images, style and text to bring your exhibitions, stories and artworks to life.
Streamline your communications
Keep track of all your marketing campaigns for exhibitions, art fairs and private events in a single view. Create campaigns in advance and send tests to ensure you hit the mark with your collectors each time. You can also view all your campaigns in one place and create targeted lists based on contact interests or engagement rates.
Less guessing, more certainty
Take the guesswork out of creating your email campaigns and use data and reporting to drive decisions. Our reporting helps you understand how engaged collectors are with stats on opens and clicks.
Manage and grow your audience
With seamlessly integrated website and sales plans, you can transform how you approach marketing at your art gallery. You can easily turn website visitors and prospective clients into engaged collectors.
Our comprehensive CRM tools help you effortlessly monitor and curate lists of your highly engaged collectors, ensuring personalised and targeted email campaigns that foster meaningful connections and grow revenue.
Making in-person events effortless
Planning and managing events for art fairs, dinner parties or private views can be stressful, and our event tools aim to simplify and streamline so you can focus on the event at hand. You can create contact lists to send invitations, check people in on your iPhone or iPad on the day and send follow-ups to all the attendees.
Conversations that make an impact
Being able to spark the right conversations with collectors and advisors is key. Our tools help you easily plan and track your events so that before and during an event, you can focus on who you will speak with and who you need to follow up with after.
It also helps you plan future events, understand where you are having success, where you are seeing more sales (when connected with our Sales Professional plan) and which events might need improvement.
Explore Artlogic email features
Create polished, personalized emails with flexible tools that make it easier to connect with your audience and stay consistent with your gallery’s brand.
Drag-and-drop builder
Create beautifully designed emails and newsletters without needing technical or design experience. Easily customize layouts, imagery, text, and content to suit your gallery.
Reusable Email templates
Save time with pre-designed templates and reusable content blocks, helping your team create consistent, on-brand communications more efficiently.
Desktop and mobile preview mode
See how your email will appear across desktop and mobile before you send, so every campaign looks polished on any device.
Curated and personal communication
Make every message feel more relevant by personalizing emails with collector names and other contact details, helping you create more meaningful engagement.
Powerful data insights
See how your campaigns perform with insights like open rates, click-through rates, and audience location, helping you understand what resonates and inform future marketing decisions.
Collaborate and test
Keep campaigns organized in one place and send test emails to your team for review, edits, and approval before anything goes live.
Targeted campaign lists
Create focused email lists based on your contacts’ interests, preferences, and activity so you can send more relevant campaigns and uncover new sales opportunities.
Grow your audience
Manage subscribers in one place and grow your mailing list through channels like your gallery website, making it easier to turn new interest into ongoing engagement.
Event lists
Create and manage guest lists from one place, whether you’re planning a single event or coordinating invitations across multiple exhibitions and events.
Guest list mode
Manage arrivals from any device, check guests in as they arrive, record plus-ones, and quickly see who is still expected.
Post event
Review your attendee list after the event and send relevant follow-up communications to continue conversations and strengthen relationships.
Track Event Engagement
Keep a clear record of collector attendance and engagement across your gallery's events. Use these insights to identify interested collectors, personalize future invitations, and build stronger relationships over time.
See how galleries use Artlogic marketing software
Discover how galleries use Artlogic to strengthen collector relationships, connect marketing with day-to-day operations,
and create more opportunities for engagement and sales.
Turn every interaction into a stronger connection
Bring your artists, exhibitions, events, and collector communications together with marketing tools designed specifically for galleries.
FAQs
Art gallery marketing is how galleries build audiences and promote artists and exhibitions to collectors. Artlogic provides branded email campaigns, online viewing rooms and art fair pages that connect directly to your inventory and CRM.
Combine a strong website, targeted email campaigns and timely online viewing rooms for shows and fairs. Artlogic lets you create all of these from your existing inventory, so marketing stays on-brand and up to date without extra admin.
Reach new collectors through SEO-ready websites, shareable viewing rooms and well-targeted email campaigns. Artlogic helps you publish quickly and track engagement, so you can see which works and collectors to follow up with.
An online viewing room is a curated digital presentation of works you can share privately or publicly. Artlogic builds viewing rooms from your inventory in minutes, making them ideal for exhibitions, art fairs and tailored collector previews.
Yes. Artlogic includes branded email tools that pull directly from your inventory and CRM, so you can send polished announcements and tailored previews, then track opens and interest to guide your next sales conversations.
Yes. Galleries can create targeted contact lists based on collector interests and engagement, helping teams send more relevant campaigns and identify potential sales opportunities. When marketing and sales tools are connected, this data can also support more informed collector follow-up.
A centralised marketing system helps larger galleries keep campaigns, contacts, events, and audience data organised in one place. Teams can collaborate on campaigns, send test emails for review and approval, and maintain more consistent communications across exhibitions, art fairs, and locations.
Yes. Artlogic allows galleries to create event lists, send invitations, manage guests, and check attendees in from a phone or tablet. Teams can also record plus ones, see who is still expected, and follow up with attendees after an event.
Galleries can use campaign reporting to track metrics such as open rates, click-through rates, and audience location. These insights can help teams understand which campaigns resonate with collectors and make more informed decisions about future communications.
Using connected gallery management and marketing tools keeps key information in the same ecosystem. Artlogic can draw on inventory and CRM data when creating campaigns, helping galleries promote current artists and artworks while using collector information to create more relevant communications.
