Helen Booth: Case Study

  • Case study

    Artist Helen Booth Gets “More Studio Time Because of Artlogic”

  • Studio name: Helen Booth

    Type of art-world business: Artist Studio

    Location: West Wales, UK 

    		 Size: Solo operation
    Onboarded to Artlogic: 2022 Artlogic products: Inventory Management,
    Website + ecommerce store
  • Helen Booth Painting
    Helen Booth, image credit: Leia Morrison, courtesy of artist

    Operating a solo artist studio in rural West Wales could, for some, be deemed a lonesome business. But for artist Helen Booth, Artlogic is “like having a studio assistant working in the background!” 

    Having moved from London to Wales in 1996, Booth has been a full-time practicing artist for almost 40 years. As a contemporary abstract painter, she’s always on the lookout to create more time with her works and, with the help of Artlogic, she’s achieved just that: “Artlogic has given me back valuable hours in the studio.”

    Now an Artlogic client of over two years, Booth shares her Artlogic story, teaching us how to carve out more hours in the day, and what it’s like to elevate a studio using tech.

  • The Challenge:

    Having struggled to find a website platform that suited her needs as an artist, Booth’s admiration for the minimalism of gallery sites drew her to Artlogic: “It was the gallery websites that I admired for their minimal, slick, and easily navigable design, and they were all using Artlogic.”

    “Artlogic really stood out as the answer.”

    Prior to moving to Artlogic, Booth’s website “lacked visual elegance” and needed additional apps to function, leading to a challenge when it came to managing both the business and portfolio: “I was juggling multiple platforms like Google Sheets, Artwork Archive, and Art Galleria, yet none of these apps were compatible, and the extra admin was taking up too much studio time. It became clear that I needed a streamlined solution, and that’s when Artlogic really stood out as the answer.”

  • The Solution:

    Booth found that “Artlogic provided an all-in-one solution, simplifying the management of my work while delivering the professional, refined aesthetic I needed.”

    Finding Artlogic to be the perfect way to organize and present available pieces, Booth now uses her Artlogic website to display works as a cohesive collection, and her database inventory to maintain her ever-growing portfolio.

    When it came to onboarding to the new platform, “it was the excellent customer service and ability to actually chat with a real person” that made all the difference.

    “The Customer Success team has been excellent”

    Making life easier for Booth, Artlogic allows her to compile comprehensive portfolios via Private View Links, without the need for cumbersome PDFs or time consuming meetings. For example, her solo exhibition with Oriel Davies meant liaising on the show’s works with the curator. Having entered each piece into her database inventory upon completion, it was easy to share images with the curator to refine the selection digitally, saving hours of driving and hundreds in shipping: “moving such large pieces back and forth to show the curator would have been both costly and time-consuming.”

    The Solution: Booth found that “Artlogic provided an all-in-one solution, simplifying the management of my work while delivering the professional,...
    Helen Booth, image credit: Leia Morrison, courtesy of artist

  • The Results:

    “Artlogic has given me back valuable hours in the studio… More time in my studio means more work produced (and more sales)!”

    Since using Artlogic, Helen Booth now enjoys a refined presentation of her works “it looks incredibly professional and, by association, elevates the presentation of my work.”

    Artlogic also saves hours of time for Booth, allowing her to get on with what matters most: the art. “Consolidation and saving time have been game-changers. Artlogic has given me back valuable hours in the studio. Admin tasks used to take up at least a day each week, but now, with pre-created Private View pages for specific works, series, and sizes, I can easily respond to inquiries by sending a link.”

    Simply put: “I get more time in my studio because of Artlogic. More time in my studio means more work produced (and more sales)!”

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